Streamate

High-volume frontend, campaign, and conversion work for a large subscription platform with thousands of white-label entry points and heavy production traffic.

2010—2019 Creative Developer / Marketing Manager

Context

The work lived at the intersection of UI, traffic, conversion, testing, and production constraints. Small interface decisions mattered because they were repeated across many properties and exposed to very large audiences.

What I worked on

  • Frontend campaign systems across 2,000+ white-label properties
  • Join-funnel templates, landing pages, promotional flows, and conversion surfaces
  • Sandbox testing workflows for comparing new UI concepts before production rollout
  • Template and layout iterations shaped by performance, user behavior, and business goals
  • Cross-functional handoff with engineering, sales, and operations teams

Results

  • Increased conversions by 40% on a top-performing desktop template
  • Increased conversions by 23% on a top-performing mobile concept
  • Supported frontend systems operating under high traffic and repeatable production use

What this demonstrates

  • Production frontend work at scale, not isolated one-off page design
  • Conversion-focused UI thinking across repeated templates and user flows
  • Ability to test, compare, refine, and ship interface changes inside real business systems
  • Comfort working with legacy surfaces, high-volume traffic, and practical production constraints
  • Experience bridging design, implementation, analytics, and stakeholder needs